Blogs
Retailer E-Commerce & Online Strategies are the Focus
of the TPC’s February Podcasts
New York – The educational Plumb Club monthly podcast postings for February have just been added to the learning library. These podcasts provide retailers with crucial insights to help with online and e-commerce strategies. Not only will retailers learn how they can best invest in their website, but they will also get detailed advice on […]
WeddingWire 2020 Wedding Report
This report is based on the largest study of today’s wedding planning journey in the United States, based on data from over 25,000 couples married in 2019. Engagements When it comes to finding a one-of-a-kind engagement ring, 45% of proposers begin researching/looking for rings more than five months ahead of the proposal, with 71% making the […]
Retailer E-Commerce & Online Strategies are the Focus
of TPC’s February Podcasts
New York – The educational Plumb Club monthly podcast postings for February have just been added to the learning library. These podcasts provide retailers with crucial insights to help with online and e-commerce strategies. Not only will retailers learn how they can best invest in their website, but they will also get detailed advice on […]
Diamond FAQs
How do I know I am buying an ethical diamond? The diamond industry has worked hard to transform itself over the last 20 years. Today, conflict diamonds, as depicted in the movie Blood Diamond (set in the 90s), are virtually eliminated from the market. through the UN-mandated Kimberley Process. The diamond industry also goes above […]
A Guide to Amethyst
History, Lore and Appreciation Enthusiasts who appreciate quartz’s diverse family of gems often single out amethyst as the most significant variety of the quartz mineral. Amethyst has been used in personal adornment for millennia, often sought out by royalty or important members of the clergy. In Medieval Europe particularity, the color purple was worn in […]
February Social Media Holiday Calendar
In addition to Valentine’s Day, February is full of national days that celebrate some of the joys of life. Each of these social media holidays is an opportunity to share content to engage your fans and attract new followers. Think of these holidays as a chance to promote your brand in a relevant way and […]
Color Stone Market Poised for Major Growth
Gem sales have been steady and rising since 2018. Mood-boasting, fashion-forward and statement-making, color gemstones are in high demand among consumers in all product categories including fashion, bridal, men’s, self-purchase, and youth jewelry. A study conducted by MVI Marketing in the fall of 2020 finds that gemstones capture more attention with younger consumers interested in […]
Annual World Diamond Production
Diamond production data by country is collected by the Kimberley Process Certification Scheme (KPCS) in volume (carats) and US dollar value. The data, published annually approximately six months after the end of the year, covers an estimated 99.8% of global production.
JVC Trademark Glossary of Generic Terms
At the request of the United States Patent and Trademark Office (USPTO), JVC has created a central bank of terms that are descriptive or generic to the jewelry industry, and which should not be approved for trademark protection without a disclaimer. JVC developed its central bank of descriptive and generic terms to help educate trademark […]
Responsible Jewellery Council Code of Practices
Responsible Jewellery Council Code of Practices