Royal Chain Unveils Biggest Spring Catalog Ever
with Over 400 New SKUs

Royal Chain announces the launch of its new Spring 2025 Collection, marking the company’s largest seasonal release to date, with over 400 new SKUs in a 100-page catalog. The release comes several weeks after the Vicenzaoro January 2025 show in Italy, where many of the new pieces were developed exclusively with leading Italian designers and manufacturers.
Highlights of the new collections include the next generation of charm jewelry: a series where customers create their own necklaces and bracelets with gold charms and complementary links, empowering the consumer to take ownership of their personal style. Other looks include gemstone-accented pieces with vibrant spring colors, and a retro-fabulous Tubogas series.
“We are excited about 2025 for Royal Chain and the industry as whole,” said Phillip Gabriel Maroof, VP of Marketing & Design. “This new collection represents our commitment to innovation, offering retailers a diverse range of products that give them a competitive advantage.”
Retailers can browse the complete Spring 2025 Catalog online at royalchain.com/catalogs, with printed copies available to request by mid-February.