Blogs
Capitalizing On The Power Of Women
Women are powerful consumers, spending more than $20 trillion worldwide, $7 trillion in the United States alone. And that consumer power is expected to grow exponentially: Over the next decade, women are expected to control two-thirds of consumer wealth in the U.S. They also will make 85% of all brand purchases, all according to She-conomy. […]
Casting Smaller Nets
Casting smaller nets can help jewelers catch the fish others miss by casting too wide. Niche marketing allows companies to carve an essential space for themselves in a broader market. Some businesses even create new niches by discovering and fulfilling customer needs that haven’t been addressed. Custom design service is a prime example. Niche markets […]
Youth Market= Great Profit Center
The global market for children’s wear is forecast to reach nearly $340 billion by 2024, according to research by Global Industry Analysts, Inc., a worldwide business strategy and market intelligence source. The factors driving growth in youth apparel and accessories include greater exposure of children to media and the rise in materialism, excessive consumption and […]
The Plumb Club Announces Historic Attendance Increase for 2019 JCK Las Vegas
Englewood, NJ – The Plumb Club announced they have completed analyzing attendance statistics for their brand-new pavilion at this year’s JCK Las Vegas Show. While an increase was expected, the results are truly record breaking. Based on badge scans of attendees entering The Plumb Club Pavilion Café throughout the show, total retailer visits were up 46% […]
Sharp Dressed Man
Men are taking style seriously, and their focus doesn’t end with clothing. Jewelry is becoming the accessory-of-choice for men who want to express their individual style and personality. While the jewelry trend is still far from matching its female counterpart, it continues to grow, particularly among Millennials. In fact, Millennials are driving men’s jewelry sales […]
Understanding Women – Effective Marketing & Sales Strategies to Reach Today’s Savvy Female Consumers
The Plumb Club’s recently hosted webinar provides important consumer data about women and actionable steps to help retail jewelers better understand, connect with and entice female self-purchasers to buy more fine jewelry. So, what DO women want? Watch the webinar below to find out!
The Plumb Club Pavilion Had Strong Show at JCK
Interactive and engaging, The Plumb Club Pavilion unveiled a new, exciting look as the 2019 JCK Las Vegas Show moved back to the Sands Expo & The Venetian after eight years. Modern and easy to navigate, The Plumb Club Pavilion kept the overall original concept that people liked, but was beautifully remodeled, members cheered! Cora […]
Be Extra Ordinary Consistently
Online competition, the overall economic climate, and a lack of consumer/millennial demand are the top three challenges identified in JCK’s second annual State of the Jewelry Industry Report for 2019. The survey polled 500 respondents, primarily retailers, and included a sample of manufacturers, designers, and wholesalers. Social media now tops the list of priorities to […]
Top Products In Vegas
JCK revealed in its second annual State of the Jewelry Industry Report continued optimism in the jewelry trade, with 86% confident in its future. While the JCK Jewelry Industry Confidence Index was down two points over last year, respondents to its survey overwhelming see a bright future. “The consistency of positivity in the industry is […]
The Plumb Club Pavilion – Out Of This World
The energy and activity in The Plumb Club during JCK Las Vegas 2019 reflects retail jewelers’ appetite for new on-trend products and technology for the fourth quarter and beyond. The Plumb Club Pavilion unveiled a new look as the show moved back to the Sands Expo & The Venetian after eight years. “Being back at […]