Blogs
Using Instagram Comments to Win Customers
Why Your Business Needs an Instagram Comment Strategy Instagram comments are much more than a vanity metric. Before jumping into strategy, let’s look at why it’s so helpful to encourage comments on company and client Instagram content. Ideally, you want your organic social media content to reach and impact as much of your target audience as possible. […]
Jewelry Trends to Track at JCK
Jewelry finished strong for the winter holiday retail season and sales have remained robust during the early months of 2022. Recent Mastercard SpendingPulse monthly tallies show gains in jewelry sales over 2021 with March nearly 12% up over the previous year, and 79% over pre-pandemic March 2019. Jewelry performed better this March than overall retail […]
Platinum Alloys 101
Platinum Alloys 101 Keywords: Platinum, Cobalt, Irium Alloys, Metal,
Gemstone Security – It’s a Metal Matter
The Plumb Club was thrilled to present this comprehensive learning opportunity from Platinum Guild International USA for retail jewelers–with a bridal category as part of their merchandising mix–in the Jewelers Resource Center Auditorium on Wednesday, May 11 at 1pm (EDT).
How to Identify Edwardian Jewelry
Fashion of the Edwardian Era The short reign of King Edward VII (1901 to 1910), his court, his sporting lifestyle and his wife Alexandra of Denmark were a breath of fresh air to fashion at the close of the 1800s. Jewelry motifs changed accordingly, with intricate and gracefully symmetrical, diamond-encrusted and lacy designs adorning the […]
What ESG Factors are Most Important to Fine Jewelry Consumers?
A NEW PGI-SPONSORED STUDY ANSWERS THE QUESTIONS & PROVIDES 4 KEY TAKEAWAYS As an organization representing platinum producers committed to abiding by ethical, social, and environmental standards, PGI USA recognizes the importance of incorporating ESG into business practices. In an effort to gain a deeper understanding of the fine jewelry consumer mindset when it […]
A Harder 22K Carat Gold Alloy
Abstract After testing different alloy compositions, a 22-karat gold alloy was achieved that had both a similar color to that of the conventional yellow 22 karat gold alloy and a higher hardness. The developed alloy can be cast into intricate shapes, using common equipment and practice, and it can undergo in excess of 99% cold […]
The Average Cost of an Engagement Ring by Region
The Average Cost of an Engagement Ring by Region Keywords: Jewelry
JCK Celebrates 30 Years in Las Vegas
JCK Las Vegas has for the past 30 years built a reputation as the destination for order writing, inspiring education, idea incubating, networking, and catching up with colleagues! The experience at JCK goes beyond business; it’s personal, uniting a community that continues to shape the future of the jewelry trade. After cancelling the show in […]
Abandoned Cart Emails That Close Sales
It was a Saturday night, around 11 PM, and I was innocently scrolling on Amazon to look for a gift for my best friend’s birthday. But then, it happened. I had an impulse to purchase everything. The female empowerment mug? The wine tumbler? The pillow that said “Nap Queen”? I wanted it all. I added […]