Blogs
Natural and Lab Grown Diamonds: Plumb Club Research Reveals Opportunities Still Exist in Both Areas
(New York) It comes as no surprise that diamond jewelry continues to be a reigning category at retail. After all, diamonds are the preeminent icon of love, they represent “forever”, and are the quintessential symbol of socioeconomic status. This rare trifecta of positioning is underscored by the fact that diamond jewelry shared 54% of the […]
How Much Consumers Plan to Spend on Mother’s Day
How Much Consumers Plan to Spend on Mother’s Day Keywords: Retail, E-Commerce, Market Research
Post-Growth Treatments of Lab Grown Diamonds
As lab grown diamonds gain popularity consumers have questions about the “post-growth treatment” comment seen on many IGI grading reports. Post-growth treatments are commonly used to reduce, eliminate or change the diamond’s color-appearance. Logically, people want to know “are the treatments permanent?” The short answer is yes: Explained below. Fun Fact: Most of the […]
Targeting Your Customer: Turning Them From Looker to Buyer
What Retailers Should Know About Today’s Consumer Revealed by The Plumb Club Research The Plumb Club, in connection with INSTORE Magazine, was pleased to present a valuable learning opportunity for all retailers entitled ‘Targeting Your Customer: Turning Them from Looker to Buyer’. The knowledge shared came from the most current research and consumer survey initiated this […]
Natural / Lab-Grown Diamonds Downloadable Brochure
The Plumb Club is pleased to announce its first-ever piece of point-of-sale material. This illustrative, full-color consumer brochure, entitled “A Tale of Two Diamonds”, is now available to the entire jewelry industry, at no cost, and explains in easy-to-understand non-partisan consumer language the various differences in formation between earth-mined and lab-grown diamonds. The brochure is […]
First and Secondhand Luxury Watch Sales
First and Secondhand Luxury Watch Sales Keywords: Watches, Retail
How to Use a 10x Loupe
The simple 10X loupe fits in your pocket and costs less than any other piece of gemological equipment. You’ll learn more with it than any other instrument, and it’s easier to use than most other tools. You can see why many call the hand loupe the gemologist’s best friend. This vintage 10X loupe is made with […]
IT’S SHOW TIME!
We always look forward to welcoming our retailers to the TPC Pavilion in Las Vegas (June 1-5), but this year is unique because we have something special planned: The big reveal of our comprehensive The Plumb Club Industry & Market Insights 2023 market research and consumer survey report in its entirety. On Sunday June 4th, […]
A Definition of Padparadscha Sapphire
A Definition of Padparadscha Sapphire Keywords: Gemstones
The Benefits of Live Streaming for Jewelers
By now, many large and small jewelers have begun to embrace social media to expand their digital presence. Successful businesses all across the globe have leveraged platforms like Facebook, Twitter, Instagram, YouTube, and others to market their products and services, find new customers, and engage with loyal fans. In this article, we’ll dive into a […]