Blogs
Stamping Precious Metal and Tolerances
Stamping Precious Metal and Tolerances Keywords: gold, platinum, fine silver, sterling silver, 10k, 14k, 18k, 24k, 900 Platinum, 950 Platinum, jewelry, FTC, pure platinum, stamp, iridium alloy
Ensuring ADA Website Compliance
In today’s digital world, creating websites that are inclusive and accessible to all users has become a crucial aspect of online business. At Punchmark, we understand the significance of ADA compliance and the importance of safeguarding our website customers, especially jewelry retailers, from online scammers and potential lawsuits. In this comprehensive article, we will explore […]
Which Incentives Consumers Will Exchange for Data
Which Incentives Consumers Will Exchange for Data Keywords: jewelry, consumer research, market research, e-commerce, online, Gen Z, Millennial, Gen X, Boomers, brand, loyal rewards, discounts, coupons, preferences
How to Scale Your Facebook Ads
Running Facebook ad campaigns is an effective way to grow your business. But while it’s easy to start advertising on social media, scaling Facebook ads brings its own set of questions. If you spend between $20 and $100 daily on different types of Facebook ad campaigns and see a promising return on ad spend (ROAS), the next […]
The Fine Jewelry Purchase Journey
The Fine Jewelry Purchase Journey Keywords: jewelry, consumer research, market research, self purchase, e-commerce, online, financing, synchrony, store
Hot for Holidays
Despite some turbulence in the market over diamond prices—both lab grown and mined—many in jewelry are looking forward to a robust season of sales. “The popularity of diamond jewelry during the holiday season remains consistent due to its enduring appeal as a symbol of love and celebration,” says Nancy Italia-Gajera, director of Aneri Jewels. “Compared […]
The Plumb Club’s November Podcasts Feature Strategies to Retain & Increase Customers
New York – As the industry heads into its busiest season, The Plumb Club Podcasts for November focus on providing retailers with two methods of appealing to a broader customer base, of satisfying demand and building repeat business. Both podcasts, by esteemed Plumb Club Member companies, are filled with insights and tips to help retailers […]
The Plumb Club’s November Podcasts Feature Strategies to Retain & Increase Customers
New York – As the industry heads into its busiest season, The Plumb Club Podcasts for November focus on providing retailers with two methods of appealing to a broader customer base, of satisfying demand and building repeat business. Both podcasts, by esteemed Plumb Club Member companies, are filled with insights and tips to help retailers […]
American Gems: Yogo Sapphire from Montana
Native to Montana, the sought-after Yogo sapphire was first discovered accidentally by a gold miner in the 1890s. Elizabeth A. Gass FGA, a Gemstone Advancement and Education Coordinator at JTV, guides us through the gemmology and origins of the Yogo sapphire and explains what makes this dazzling American gem so special. Montana has so much […]
2022 Global Diamond Jewelry Demand
2022 Global Diamond Jewelry Demand Keywords: Diamond jewelry, industry, market research