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The Plumb Club Votes to Require All Members to become Responsible Jewellery Council Members Click here for more about this historic announcement

THE PLUMB CLUB PROVIDES INDUSTRY LEARNING FROM MEMBER COMPANIES - August 4, 2020

New York – As part of fulfilling its mission statement of helping to shape the jewelry industry, The Plumb Club announced that it will share…

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Content Marketing Drives Sales - July 31, 2020

Posted in: Strategy, Tactics

Creative content can generate new leads, and engage and entertain loyal customers.

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Video Engagement is High - July 24, 2020

Posted in: Strategy, Tactics

Video is a format that is easy to digest, entertaining, engaging, versatile….

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Content Captures Customers - July 17, 2020

Posted in: Strategy, Tactics

Creative content can generate new leads, and engage and entertain loyal customers…

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Email Marketing Drives Sales - July 10, 2020

Posted in: Strategy, Tactics

It takes knowing your customers, and managing your relationships…

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BARBARA PALUMBO & KATE PETERSON PROVIDE RETAILER INSIGHTS, TIPS FOR THE PLUMB CLUB’S JULY PODCASTS - July 7, 2020

New York – The Plumb Club podcasts provide strategies, knowledge and immediately actionable steps that will help retailers across a variety of business areas.

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Developing Your Re-open Plan - June 30, 2020

Posted in: Strategy, Tactics

When re-opening, be sure to set up for success on the front end while taking the proper precautions…

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Communication is Key in COVID Times - June 23, 2020

Posted in: Strategy, Tactics

As you return to business and welcome back customers in your store, you’ll want to be clear and transparent…

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Re-Imagine the Store Experience - June 16, 2020

Posted in: Strategy, Tactics

Preparing for the next normal, forward-thinking retailers must redefine the role of their store…

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When It’s Time to Re-Open - June 9, 2020

Posted in: Strategy, Tactics

Re-opening during a global pandemic is an unprecedented event for retailers.

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THE PLUMB CLUB ADDS NEW TIMELY PODCASTS IN JUNE - June 1, 2020

New York – The Plumb Club has added two new podcasts into their library of retail education tools.

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On Message - May 31, 2020

Posted in: Jewelry, Strategy, Tactics
Series: Moving Forward...Together - 4 of 4

The core message is how can you help — with inspiration, ideas, information, and convenience.

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Managing the Message - May 22, 2020

Posted in: Strategy, Tactics
Series: Moving Forward...Together - 3 of 4

More than ever, it’s important to communicate transparency and compassion…

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THE PLUMB CLUB HOSTS SECOND ROUNDTABLE - May 18, 2020

You’re Reopening: Make it Safe/Make the Sale: The Plumb Club will host a timely and much-needed webinar Wednesday, May 27 at 2pm EDT.

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