Searching for your next best-seller at JCK?
The super successful products don’t always announce themselves from the get-go but here’s what can help you track them down: Throughout the beginning half of the year, some TPC Members have offered buyers mini sneak peeks of new product at other shows and private meetings. The feedback they’ve received means they already know what styles are projected to perform well in other markets.
And you don’t have to wait till JCK to check them out. Here’s a window on the most buzzed-about jewelry that TPC Members will be showcasing in Las Vegas. Take note now and see them in person come June. Easy, right?
“We’re seeing a lot of action in fashion pendants with an ‘Old West’ theme, maybe influenced by [the Peacock network show] Yellowstone. Think: Arrowheads, longhorns, horseshoes and eagles,” says Valerie Fletcher, merchandise manager at ODI. Gents rings are also must-see:
“Black and gold is hot. Yellow gold rings with onyx, black diamonds, black enamel or black rhodium. A lot of the picks are hybrid fashion-anniversary looks, as opposed to signet which was big for us last year. Sandblast, engraving, carving and patterns add interesting textures to classic looks.”
And if your customer loves nature and animal motifs? You’ll have to “sea” ODI’s newest creatures for yourself!
KP Sanghvi has spent most of the year developing and expanding its bridal offerings to include hidden halos, traditional compositions, and other trending styles. “We tested new designs with several retailers and the results have been positive,” says Jennifer Dressing, senior VP of merchandising and product development. “It’s one of the reasons I was hired here at KP, to expand not only our higher-end fashion collection but to build a comprehensive bridal line to leverage our diamond sourcing capabilities. Bridal hasn’t been a category that KP Sanghvi has spent much time promoting or developing, but this is now changing. We want to position ourselves as a complete source for diamond jewelry.”
The team at Goldstar Jewellery is leaning into the classics. “Basics that sell day-in and day-out will always be proven winners,” says executive vice president of sales Adam Gerber. Bridal inserts—a split double-band that fits around the engagement ring (also known as a ring enhancer or ring jacket) is also a category that’s gaining momentum and “encompasses all ranges of styles, including colored diamonds,” he adds.
Wilkerson Express is also promoting wedding and engagement jewelry. “What has made our Petite Bridal collection so successful was the field testing we did for two years,” says Russ Whitehouse. “It offers great mountings, great prong work, fabulous, finished engagement ring styles with matching wedding bands, nothing lab grown. And prices start at $700 and up.”
SDC Creations is promoting its new Tailored Tags collection to capitalize on the personalization trend. Every piece is “a statement of individuality stamped into a golden crest,” says president Parag Desai. “The possibilities are endless, especially if you customize your jewelry with laser engraving.”
At Lali Jewels, color may prove to be the key to a stellar holiday season with a full jewelry wardrobe of rainbow sapphire styles, amethyst statement rings, and pastel pearls.
And if you’re looking to add to or upgrade your jewelry care and cleaning assortment, The Kingswood Company will be unveiling new packaging for its popular Clean + Care® product line. Developed to align with well-established trends in the beauty and skincare category by incorporating minimalism, color-blocking to highlight features, and increased upscale printing finishes and effects, “We have elevated the design of the line’s packaging to heighten its shelf appeal, approachability and giftability,” says president and CEO Kristie Nicolosi.