Blogs
How to Get More Online Reviews
Do you check for reviews first when you buy a product or service online? If so, you’re far from alone. Nearly 70% of online shoppers say they read between one and six reviews before engaging with a new company. It’s easy to see why people are so interested in user reviews. You can take a gamble and […]
Most Engagement Ring Shoppers Visit 1-4 Jewelers
Most Engagement Ring Shoppers Visit 1 to 4 Jewelers Keywords: Retail, Consumer Research
2022 Retail Return Rate is 16.5%
WASHINGTON – Consumers are expected to return more than $816 billion worth of retail merchandise purchased in 2022, according to a report released today by the National Retail Federation and Appriss Retail. As retail sales continue to grow, the average rate of return has remained flat at 16.5% compared with 16.6% in 2021. “Even with 29 […]
Gems by Color
Gems by Color Keywords: Gemstones, Education
Benefits of Live Chat for Your Jewelry Business
If you’re not using live chat already, it could be a game-changer for your jewelry business. When you provide support to your website visitors in real-time, you not only improve customer retention but help drive new sales. Often overlooked, live chat can quickly become one of your most profitable marketing channels. Here are 5 benefits […]
Bridal Buzz: The Trends, Takes, & Topics to Know Now
No matter what your Holiday 2022 sales looked like, the so-called post-pandemic “wedding boom” is still in play, necessitating a robust demand for all manner of engagement rings and wedding bands—for all manner of couples. For most jewelers, bridal is a steady, top-performing category, albeit one that comes with an imperative to keep up with […]
Jeweler’s Mutual Robbery Checklist
Robbery Checklist Keywords: Retail, Security
Types of Retail Sales Promotions
Sales promotions can do wonders of your top line revenue but running them successfully isn’t just about putting up a SALE sign in your shop. To get the most out of them, you need to consider the type of promotions to offer as well as how to execute them. From percentage discounts and “dollars off” […]
Why Platinum is Responsible
What Does Responsible Platinum Mean? Responsible Platinum refers to the manner in which platinum is sourced, abiding by set guidelines to assure the metal is mined and produced meeting international ethical and environmental standards. Industry-Leading ESG Standards The majority of the platinum used to make jewelry is produced according to robust Environmental, Social and Governance (ESG) standards. […]
Consumers Raise Budget to Buy Larger LGD
Consumers Raise Budget to Buy Larger Lab Grown Diamonds Keywords: Lab Grown Diamonds, Consumer Research