Blogs
Global Platinum Demand for Jewelry 2013-2022
Global Platinum Demand for Jewelry 2013-2022 Keywords: Consumer Research, Market Research, Platinum
How to Use Instagram Collab Posts
Have you tried Instagram Collab posts yet? The feature lets users co-author Instagram feed posts and Reels — opening up another way for creators and brands to reach new audiences and increase engagement. We’re breaking down what Instagram Collabs are, how to use them, their benefits, plus some inspo to get you started. What Is an Instagram Collab […]
Moms Love Diamonds! Must-Stock Mother’s Day Gifts
Spring has Sprung…. And that means your plans for the season’s holidays—the ones that tend to prompt the appearance of jewelry gifts—should already be in place. For example, when it comes to Mother’s Day (May 14). what products will you be promoting on social media and beyond? If you need some ideas, we’ve already spotlighted […]
Ecommerce Trends to Follow in 2023
Ecommerce Trends to Follow in 2023 Keywords: Consumer Research, Market Research, e-commerce, online shopping, SEO
Diamond Grading Reports 101
What you should know about diamond & gemstone grading reports Grading Reports are meant to provide clarity, and yet consumers often get so focused on the data they forget about the most important aspect of the diamond or gem: it’s beauty and the feelings it inspires. Here are answers to the most common consumer questions […]
Interior Design: How to Prepare for a Successful Jewelry Store Renovation
Jewelry storeowners often ask what the biggest step in a renovation is, and if it requires a lot of logistics. The key to renovations is to have a clear plan on the total process, whether you do a complete or a partial store remodel. While renovating your store is a big expense, it is necessary […]
Gemstone Size and Weights by Shape
Gemstone Size and Weights by Shape Keywords: Gemstones, Emerald, Ruby, Sapphire, Padparadscha, Alexandrite, Chrysoberyl, Aqua Spinel, Paraiba Spinel, Round, Princess, Oval, Octagon, Antique Cushion, Marquise
Where Consumers Buy Engagement Rings, By Store Type
Where Consumers Buy Engagement Rings, By Store Type Keywords: Consumer Research, Market Research, Wedding, Bridal, Engagement
Guide to Quartz
History, Lore and Appreciation Quartz can be colorless or richly colored, transparent or opaque, highly included or not. It can exhibit chatoyancy, asterism, aventurescence or iridescence. Quartz can be as common as particles of sand on the beach, or deeply coveted gems in private collections and insured at high values. The noted Swiss gemologist, Dr. Eduard […]
Can We Talk? The Lab-Grown Diamond Conversation is Changing
Consumers are fully, abundantly aware that lab-grown diamonds are an option for engagement rings and beyond. As of last fall, jewelry with lab-grown diamonds comprised around 10% of U.S. diamond engagement ring sales, according to data provided by industry analyst Edahn Golan at Facets 2022, the recent conference held by Antwerp World Diamond Centre. The […]