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Blogs

The History of Opals

History of Opals The first written description of opal is from Onomacritus, a Greek poet who lived 2400 years ago. He wrote: “the delicate color and tenderness of the opal reminds me of a loving and beautiful child”. Although the Romans had assumed that opals came from the Orient and India, all the early material in fact came from […]

Fall Fashion Starts Now!

    While September is the official kick-off to pumpkin spice season, it’s also when the fashion world revs up. After a sleepy summer, four different major fashion weeks—New York City, London, Paris, and Milan—take place from September to October, giving fashionistas a cheat sheet for what they can expect to wear come spring. The […]

Where Consumers Start Online Product Searches

Where Consumers Start Online Product Searches Keywords: Ecommerce, retail, market research, marketing, amazon, google, bing, yahoo, search engine, walmart, youtube, facebook, instagram, tiktok, pinterest

CIBJO Priciples of Ethical Advertising

  CIBJO is an international confederation of national jewelry trade associations and other commercial bodies involved in the jewelry business, representing the interests of all individuals, organizations, and companies earning their livelihoods from jewelry, gemstones, pearls, and precious metals. Its goal is to protect consumer confidence and the public’s trust in the jewelry industry. As […]

A Metal For All Seasons – Platinum’s Role Beyond Jewelry

Platinum Role Beyond Jewelry: A Powerful Retail Narrative that Resonates with Today’s Customer The Plumb Club hosted an informative and enlightening learning opportunity for retailers in connection with Platinum Guild International USA and Anglo American. The webinar took place virtually in the Jewelers Resource Center on Wednesday, September 27th at 1pm Eastern, and provided retailers […]

USGS Titanium Fact Sheet

USGS Titanium Fact Sheet Keywords: Titanium, retail, research, metal

Platinum Selling Cheat Sheet

  “My customer didn’t ask for platinum” That’s the best news ever! Just because a potential customer doesn’t come in asking for platinum doesn’t mean they don’t want it. They expect you to be their guide through a very complex and expensive process when buying the most important pieces of jewelry they’ll ever own. Remember […]

Nomenclature for Sapphire and Ruby Lattice Diffusion

Nomenclature for Sapphire and Ruby Lattice Diffusion Keywords: Sapphire, Ruby, Corundum, heating, heat treatment, lattice, surface diffusion treated, beryllium, titanium

Price Point Pretties

Research shows that the average price per unit sold in jewelry stores is less than $1,500—a price with appeal to emerging jewelry collectors like Gen Z. Analysis of “The Plumb Club Industry and Market Insights 2023” report confirms that jewelry interest from that generation and Millennials “are advancing to increasingly relevant consumers with high demands, […]

Spring Ring Clasps: All You Need to Know

Learn everything you need to about spring ring clasps to help you make an informed decision. This post covers the construction, the benefits, and tips for the proper care and usage. Spring rings are one of the most common types of clasps used in jewelry making. You’ll find them on everything from chains to beaded […]

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