Blogs
Tech Trends
Technology in the jewelry industry continues to evolve at a rapid pace! Fortunately for jewelers, some of your top suppliers are completely on top of tech trends that will benefit your business. From 3D printing jewelry to software that will make merchants’ lives easier, many of the industry’s most forward-thinking manufacturers are armed with tech […]
Explaining 14k Gold vs 18k Gold
14k vs 18k Gold: What Is the Difference? The difference in the amount of pure gold in 14k vs 18k gold affects everything from price to durability to color. Gold is the most popular fine jewelry metal but many customers struggle to understand 14k vs 18k gold. The main difference between the two is […]
New Consumer Trends in Digital Marketing
New Consumer Trends in Digital Marketing Keywords: marketing, social media, meta, facebook, instagram, threads
CIBJO Recommends Disclosure of Pearl Bleaching
Pearl bleaching should be disclosed in transactions, CIBJO Pearl Commission recommends. The bleaching of pearls should be disclosed and described all transactions, CIBJO’s Pearl Commission has recommended during it session at the 2024 CIBJO Congress in Shanghai. While CIBJO has long recommended describing treatments in transactions, the organisation has now added the provision that […]
Holiday Ecommerce Checklist
Holiday Ecommerce Checklist Keywords: retail, shipping, ecommerce, holiday, website
How to Automate Your Online Marketing
Finding customers isn’t easy. It keeps getting more complex, and the landscape keeps getting more crowded. How can brands cut through the noise with their budgets intact? This is one of the biggest questions facing independent brands today. It’s no more pronounced than it is during Black Friday Cyber Monday (BFCM), when brands compete […]
2024 Holiday Shipping Deadlines
2024 Holiday Shipping Deadlines Keywords: retail, shipping, ecommerce
Holiday Retail Sales Training
Your full retail sales training is most likely more thorough and involved than for your holiday seasonal employees. But don’t throw up your hands and make the mistake of teaching them only the register. To move sales, they need to understand – quite simply – that they must concentrate on the customer. 15 things […]
Holiday Cheer
Now that we’re past the U.S. elections, many in retail are hoping that the holidays will be happy despite the tense year many have experienced. Thoughts of ongoing wars, inflation, and general economic uncertainty can start to take a backseat to the joy and glory of the merriment of the season. Marketing measures like good […]
What Causes Fancy Color in Diamonds
21 Fun Facts – What Causes Diamond Color? Only about 1 in 10,000 natural gem quality diamonds is fancy colored. Within that small percentage, some colors are more common than others, making certain of the colors extraordinarily rare. So, what causes us to see these various colors, and why are some so rare? Let’s start […]