Blogs
Platinum Guild International:
Choosing Platinum
Find out why Platinum is the best choice for setting diamonds and gemstones.
Lean on Me
During a time when there are supply chain challenges that are forecasted to continue through at least spring of 2022, vendor-retailer partnerships are more important than ever. Valerie Fletcher, vice president of design and product development for Original Design Inc. (ODI), advocates jewelers prepare for Christmas, while also looking ahead to Valentines and Mother’s Days. […]
Platinum Guild International:
She Prefers Platinum
Find out why over 75% of women prefer platinum for their wedding jewelry.
Platinum Guild International:
On The Sales Floor
Educating your customers on why platinum is the best choice for their diamond and gemstone settings.
Platinum Guild International:
Securing the ‘I Do’ Moment with Platinum
Considering its durability, setting a diamond in platinum isn’t expensive, it’s worth it.
Platinum Guild International:
The History of Platinum
Learn about the illustrious heritage and alluring past of Platinum.
Platinum Guild International:
Ask the Experts
How can you benefit from selling Platinum?
Platinum Guild International:
Understanding the Benefits of Platinum
Protect your customers with the 5th C—the Platinum Crown
Platinum Guild International: Today’s Platinum Consumer
Find out what today’s platinum consumers are looking for and how you can be an influential part of their buying experience.
Holiday 2021 Gift Guide
Jewelry is hailed a top gift for holiday 2021 by several major market research firms in their seasonal forecasts. Leading lifestyle media is listing which styles are likely to shine the brightest this season. Town & Country touts foolproof hoops, classic watches and modern pearls. The publication advises that you can’t go wrong with a […]