January Social Media Holiday Calendar

January is full of national days that celebrate some of the joys of life. Each of these social media holidays is an opportunity to share content to engage your fans and attract new followers. Think of these holidays as a chance to promote your brand in a relevant way and join the conversations taking place among members of your target audience.

You’ll find holidays for nearly every day of January. Narrow your own calendar down to focus on the holidays that mean the most to you and your customers. If you can connect the holiday to your store, you’ll create more engagement. For example, you could promote free jewelry cleaning on National Bubble Bath Day or offer customers croissants on National Croissant Day.

To make the most of these opportunities, post early in the morning so your followers see you as leading the celebration, not just jumping on the bandwagon. Make sure you use the holiday hashtag to attract a wider audience.

You’ll also want to post content about January’s birthstone, garnet. Remember that January birthdays can also be celebrated with the zodiac gemstones for the month: ruby for Capricorn and garnet for Aquarius.

January Social Media Holidays

January 1: New Year’s Day #NewYearsDay

January 2: Science Fiction Day #ScienceFictionDay

January 4: Trivia Day #NationalTriviaDay

January 5: Bird Day #NationalBirdDay

January 8: National Bubble Bath Day #BubbleBathDay

January 13: National Sticker Day #NationalStickerDay

January 15: National Hat Day #NationalHatDay

January 15: National Bagel Day #NationalBagelDay

January 19: National Popcorn Day #NationalPopcornDay

January 20: Cheese Lovers Day #CheeseLoversDay

January 21: National Hugging Day #NationalHuggingDay

January 23: National Pie Day #PieDay

January 24: National Compliment Day #NationalComplimentDay

January 25: Opposite Day #OppositeDay

January 28: National Fun at Work Day #FunatWorkDay

January 30: National Croissant Day #NationalCroissantDay

January 31: National Hot Chocolate Day #NationalHotChocolateDay