News & Trends  ›  Jewelry

Good as Gold

Gold jewelry demand is at its highest level since 2007, says the World Gold Council in a second quarter report for 2013. While powerhouse markets like China and India are fueling this trend, the U.S. market delivered its second consecutive quarter of growth, with lower jewelry price points well received. The WGC reports demand augmented … Read More

Show and Sell Color

Retailers in today’s highly competitive market cannot afford to consider merchandising as simply the arrangement of products on the shelf. How you present your merchandise is in integral part of your brand image and overall marketing strategy. Jewelers with a penchant for color hail gems as a key element in creating a unique and exciting jewelry … Read More
Stuller Color Sapphires

Birthstones: Not Just for Birthdays

Birthstones sell and promoting them year round can benefit your bottom line. Not just for birthdays, birthstones personalize jewelry gifts for all occasions from the birth of a child and Mother’s Day to graduations, Valentine’s Day, and Christmas. Often the first taste of personalization, birthstones resonate with customers who want special pieces signature to them. While … Read More

Top Ten Tips For The Jewelry and Fashion Trade Show Warrior

Most of us dread trade-show trips. Little sleep, large blisters and mountains of product merging together into one enormous jewelry overload. We go home exhausted, discombobulated and overwhelmed by the information, pricing, and work reviews that await. This year though, turn a grueling trade workout into a 72 hour marathon of success. May’s Top Ten … Read More