News & Trends  ›  Jewelry

The Art of Gifting

One of life’s greatest pleasures is exchanging gifts. Almost every culture has traditions related to giving and receiving them. Gift giving is one way of expressing love, gratitude and appreciation, and recognizing special occasions and achievements. It’s also a multi-billion dollar business. A five-year study about gift retailing released in 2015 by Unity Marketing revealed … Read More

Millennials Want Diamonds

Despite experiencing less favorable economic conditions than preceding generations and progressing more slowly along the traditional life path, millennials express strong desire for diamonds when they reach financial and demographic maturity, says research by De Beers in its Diamond Insight Report 2017. Millennials deliver volume and value growth underpinned by stable bridal consumption and potent … Read More

A Niche Player

Jewelers looking to stand out in the crowd should take stock in unique market shares that will resonate with target consumers. Two categories that show consistent growth despite economic fluctuations are men’s and youth jewelry. Men’s changing attitudes towards grooming and appearance is influencing further demand for men’s accessories. While the women’s accessories category is … Read More